There’s no denying we’re in the midst of the smartphone era – with an estimated third of the world’s population owning a smartphone today. The dawning of the smartphone has also brought about the popularity of mobile apps.
Whether consumers are passing the time on a commute, relaxing at home, or out and about, they’re likely to be on their phone and will make use of interesting and relevant mobile apps. This gives brands a powerful opportunity to connect with customers and become an intrinsic part of their everyday lives by providing them with genuinely useful content.
People spend around 2.3 hours per day using digital media on their mobiles and on average will use 9 different apps each day. These can vary from social media apps to news app, to shopping apps, or other useful ones. For businesses, this means there’s ample opportunity to become a staple in their customers’ lives. If you’re able to breakthrough to your audience via a mobile app, it could help to truly set you apart from your competitors.
Through useful mobile apps and effective mobile marketing strategies, you can build an overwhelming sense of brand loyalty among your customers. This can be done through a variety of means – such as providing them with relevant discounts or offers, or by delivering content they find engaging, or even providing easy access to customer support through the app.
Mobile apps also have the power to become a way for word of mouth recommendations to travel about your company. If a customer receives a useful service or experience through your app, they are more likely to tell their friends about it and suggest they try it too.
We work with you to create mobile apps that will meet your company’s goals and fit seamlessly alongside your wider marketing strategies.
Here are just a few ways in which we can help you with your mobile apps:
- Android app development
- iOS app development
- Window app development
- Hybrid app development
- Native app development
- Strategies to encourage mobile app downloads and subscriptions
Get in touch with us now to find out how our mobile app services can help you.
Approx. 197 billion
mobile apps are downloaded worldwide every year
80% of millennials
say they keep their smartphone by their side, both day and night
More than 50%
of smartphone users check their notifications as soon as they wake up